The Selina brand is one of the world’s fastest-growing hospitality chain. Custom-built for today’s nomadic traveler, Selina provides guests with a global infrastructure to seamlessly travel, experience and work abroad.
The Selina brand is one of the world’s fastest-growing hospitality chain. Custom-built for today’s nomadic traveler, Selina provides guests with a global infrastructure to seamlessly travel, experience and work abroad.
The Briefing
The Selina brand has a strong positioning within the nomad-focused community. At the beginning of the project, we had to define the values that we want to convey to show the uniformity of the visuals (photos and videos).
As Selina focuses a lot on providing its guests with local experiences, the production is mainly centered on the environment of the hostels.
Furthermore, for an easy and instantaneous identification, we maintained a corporate coherence, proposing a uniformity in the edition of colors, rhythm and tone.
Photographic Gallery
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